27 Apr 2016
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When interviewed following the successful close of their home’s sale, a convincing majority of homeowners say that one of the most decisive factors came early on: choosing the right real estate agent. The reasons given go further than simply chaperoning the business transaction. The right agent does more than pare down the stress level that […]

27 Apr 2016
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The way the ‘curb appeal’ phenomenon applies to a Southern California home for sale is explained simply enough. Like the packaging on a store shelf item, its mission is to break through the competition—to strike a responsive chord with potential buyers. That is the goal, but no Southern California home that’s up for sale can […]

27 Apr 2016
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“Location, location, location!” is one of the few proclamations which needs no verb, no adjective, no preposition to fully communicate its message. Everyone in the Temecula Valley understands—and usually agrees with—its meaning: The location [of something] is all-important. In the commercial context, it used to mean “your store better be situated somewhere that gets a […]

27 Apr 2016
House resting on calculator concept for mortgage calculator, home finances or saving for a house

Sure, even the idea of homeownership is appealing for all of the traditional emotional and lifestyle reasons. Having proprietary control over your family’s center of operations is a goal for most Southern California residents—just as most of us would consider it a necessary evil if professional obligations make frequent moves unavoidable. Travel may be broadening, […]